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New British Airways in-flight safety video could be its best yet

July 11, 2018

They’ve got their Oscars, they’ve got their BAFTAs, but it seems what Britain’s top actors really want is a chance to get a line in British Airways’ in-flight safety video.

The airline has just released a follow-up to last year’s hilarious star-studded release, which featured Gordon Ramsay, Rowan Atkinson, Thandie Newton and Sir Ian McKellen.

While sequels are notorious for not living up to expectations, this one appears to have recaptured the vibe of the first, so far clocking up overwhelmingly positive feedback from viewers on YouTube and Facebook.

The new video (above) features an A-list line-up including Sir Michael Caine, Joanna LumleyDavid Walliams, Olivia Colman, Asim Chaudhry, Jourdan Dunn and Naomie Harris.

“Sure, they’ve got their BAFTAs, they’ve got their Oscars — but what they really want, is a SISTA — the Society of In-flight Safety Training Awards,” he says.

“They all want to get their hands on the golden wings!”

The award-winning actors are then forced to prove their acting chops, with Chabuddy G mistaking three-time BAFTA winner Olivia Colman (star of The Crown and Broadchurch) for a tea lady, and asking Absolutely Fabulous star Joanna Lumleyif she has experience working with props.

“The first video was a huge success, making customers laugh all around the world, while also helping them to take in those all-important safety messages pre-flight,” says British Airways director of brand and customer experience Carolina Martinoli.

Last year’s in-flight safety video was viewed almost 25 million times.

Besides delivering the essential safety messages, the new video also promotes Flying Start, the global charity partnership between British Airways and Comic Relief which has supported over half a million children across the UK and some of the world’s poorest communities since launching in 2010.

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Originally published as In-flight safety video is funniest yet

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